{Marketing Magic} Are you Excited about Your Offer?

Hello & Welcome to a fresh new week!

My question for you today is, “Are you excited about your main offer?”

Take a moment to check and see if you are feeling enthusiastic about your main package or service. Are you excited about sharing it? If not, why would your clients be? LOL, seriously though.

Know that if YOU are excited, it’s being communicated through your energy, presence and actions(or lack of!). Read on to see what could be happening for you and what to do.

Stay tuned for something special this week…it’s my birthday week and I am excited to share with you my newest vibe shifting product on my birthday! Watch for emails coming from me on Thursday!

Wishing you a week filled with joy, delight, imperfect actions aligned with your soul!


Are you Excited about Your Offer?

Are you excited about your main service, package or offer?

If not, what’s going on? It’s time to get curious because if you’re not excited then how in the world do you expect to attract clients?

If you find yourself uninspired or even forgetting what your main service is then you definitely want to check in with these four common energy blocks. Then commit to making changes.

Your energy, presence and leadership make a difference!

#1: Is your main offer outdated?

Has the industry changed significantly? Well, actually, what industry hasn’t changed significantly after the last year we’ve all had?

Take a look at your offer and see how you could update what your client’s problems, struggles and aspirations are. Do they have new dreams that they were ignoring before the pandemic and now they can’t ignore any longer? It’s time to include that new yearning and hunger!

People and companies are looking for more support with emotional agility, resiliency and stress management as we all adjust to this new way of being with uncertainty and rapid changes. What could you add to your package to help address these needs. Think: bonus meditations, mindfulness tools, emotional resiliency apps.

Many people are finally at the point where they can no longer compromise their values, gifts and passions. There’s a big opportunity to help your clients get clear on what those inner motivations are and add these components to your offers in a way that makes your work even deeper and the transformation even greater.

#2: You’ve outgrown your Main Offer.

Maybe your core service doesn’t reflect the work you do now. It worked a couple of years ago, but now you’ve changed. Your business evolves as you grow and evolve in your expertise and your Unique Beautiful Brilliance.

For example, if you are studying intuition and spirituality and your offer is 100% practical, then there is going to be a disconnect.

Perhaps you’ve been focusing on bringing more creativity into your life and business and you see there is an opportunity to bring a more creative approach into your business. Make sure you include what this new depth will add to your client’s transformation and results.

#3: Your Best Client Ever (BCE) has changed.

It’s common for your clients to shift and change as your business grows. One of my clients is a Leadership Coach who started out working with professional women. It evolved into a specialty for women in top healthcare roles. Her packages and programs have changed to be more specific for their struggles, opportunities and dreams – both in her descriptions and also by what she includes in her packages.

It’s common when you first start out that you focus on one niche or type of client and then as you become more aware of your passions, strengths, and soul’s path that your clarity about your Best Client Ever increases and you see your sweet spot of impact…and income!

#4: Sometimes you are just bored.

Have you been doing it so long that you get bored with it even though the clients keep coming? You might love your clients but be a bit bored with the same thing over and over.

Now is the time to give your package a makeover! What would make it more engaging for YOU? If you’re not sure – go back and look at the other options above! Your answer is probably that you’ve evolved, your interests, focus and passions have shifted or your clients have.

Now is an ideal time to make a big leap! Create a Dream Offer – You know that package you’ve only dreamed about sharing? Including a retreat to a beautiful location, or like one of my clients who wanted to take men on fishing trips – get them away from work and daily pressures to talk about what really matters. Adding in an intuitive reading, partnering with a colleague who has another expertise.

What would your Dream Offer look like?

So, back to the original question. Are you excited about your Main Offer? If not, what’s going on…don’t let it keep drifting. It’s time to get creative and make a change!

It’ll make you more alive in your business again – which is the uber client attractor factor!


Are you ready to work with a business coach…who isn’t like any other business coach around?

Isn’t it time to let go of the internal pressure of hustling, grinding and trying to fit into someone else’s idea of what you SHOULD be doing to be successful.

Instead, imagine owning your own beautiful brilliance and magic… and being in total alignment of your energy, power and focus so that you are wide open to the field of possibilities.

As one client says…I’ve done a total 180! I love sharing my message now and find marketing is actually fun and rewarding!

Imagine your business where flow is a daily way of life rather than feeling that internal pressure to constantly be hustling for results. Where when you wake up in the morning you can feel your presence in the Universal Abundance Current and you can’t wait to share your gifts to help your clients’ lives!

From this place you are so much more potent and so much more is possible for you and your business…with ease and joy!

This is what’s possible when you clear your blocks and limiting beliefs…you create with the Universal Abundance Current supporting you. I know…that sounds pretty woo. Actually, it’s full on woo-woo! But it’s true and surprisingly practical. It’s the new marketing paradigm that is available to you. Let go of the hustle and doing what works for someone else. It’s time to lead and market – being Beautifully YOU!

If this sounds intriguing, let’s talk about you, your business and liberating your power, your creativity and your success! Let’s have a call about you’re your soul-led business! No high pressure – it’s a conversation to see what’s possible! Reply to this email and I’ll send you over a calendar link for us to talk.


Opportunities to Connect, Create & Grow with Laura

September

Coming September 23 – Happy Birthday to me and YOU get the special celebration!
I am releasing a new product you’re going to love! I just can’t wait to share!

Get your positive vibes on! I know I’m still sharing this little tease….but something really good is coming your way soon! Introducing a new product that you’re going to love! It’s perfect for calling in your Future YOU and living it right now. More to come soon….

October

Coming Soon! Creating from Flow 3!
Details are coming for how you can join this amazing group in creating your Soul Work. Everyone will be focused on creating their Inner and Outer Passion Projects that will totally change their business trajectory! Want to get on the waitlist to make sure you get notified first when we open this program? You can do that here!

October 20-23
Creative Retreat by-the-Sea

Virginia Beach, VA – oceanfront beach house

We are all full for 2021~ Would you like to be on the waitlist for future retreats? Just go to the retreat page and sign up for the notifications.

The Creative Business Retreat by-the-Sea is THE place to rejuvenate the soul and spirit of you and your business! The environment, conversations, deliciousness of life, plus the coaching and the creativity will be the perfect transformational experience to help shift you into what’s next for you!

December

Watch for the 2022 Joyful Business Plan!
Coming your way so you can capture your creative ideas, create a soul-led marketing plan and planners galore to help you align your day with your dream and take aligned action to make that dream a reality!

December 5 and 6
Private Client Retreat – 
Virginia Beach

Coming Early 2022!
New Group Mastermind & Coaching Program

It’s coming! I’ve heard your desire to be in a high level community with other Ripple Makers doing your Soul Work! I’m journaling, mind mapping and designing a new mastermind and group coaching program for you for to support you in your 2022 growth and success! More to come…think Flow + Healing + Living Your Manifesto!

Want to be on the waitlist to find out more? Sign up here so you will be the first to know about this new program.


PS: Soul Nourishing Affirmation:

I am a passionate entrepreneur who loves sharing my new packages!

More and More I am following my Soul’s Path!

I love feeling excited about my work and how I make a difference!

{Marketing Magic} What’s your Red Thread?

Hello & Happy Monday!

I have been slowly moving back in business mode after my big move. I have to admit that I have been so savoring decorating and buying fresh new things for my home. My youngest son took several key pieces of furniture last year to outfit his college house so I’ve been buying furniture and major décor.

So, this is the first time in decades where I get to ask the question – what do “I” want? It’s been such fun being in the abundance and creativity!

I’m also so in tune with how important your environment is to creating a place for you to flourish! Environmental Energy is one of the 7 Personal Energy Systems.

The creativity in my home is inspiring creativity in my business! I love how that happens. Creativity begets more creativity! My energy is in full on expansion mode!

I hope you enjoy today’s article about finding the Red Thread in your business. Taking the time to find your soul theme that has been with you throughout your whole life. This will help you align with your true voice and message.

For more inspiration check out my new YouTube Channel where I’m sharing easy, natural ways to find your voice and share your authentic self expression in your business.

Wishing you a week filled with big flow, easy expansion, and actions aligned with your soul!


What’s your Red Thread?

What to do? Which idea should I go with?

That was what my client was struggling with. Should she focus more on the art or more on the coaching aspect of her new business?

She SOOO wanted me to tell her what to do.

I get it. I could feel her pain and the pressure.

We love clarity. We just want to know what to do!

We really want to know the PERFECT answer.

Except… we don’t always like to hear the perfect answer. It often sets us off and makes us rebel!

So what is that about? When we want clarity and someone tells us which idea to follow, which strategy to focus on or what should be our message – why do we rebel and resist? We said we wanted the perfect answer…so what’s the deal?

It’s because we are asking the wrong question.

Stop asking for the perfect answer.

You need to let go of perfect.

There is no PERFECT one size fits all answer for the best marketing strategy or business idea. (yes, you can breathe a sigh of relief if you’ve been searching for it!)

The RIGHT answer is the answer that is aligned for your mind, heart and soul.

It will look different than someone else’s RIGHT answer.

For my client, we pulled our focus out so we could see the bigger landscape of her life path. We reviewed her Unique Beautiful Brilliance – talents, skills, strengths, experiences and passions that she has acquired along the journey of her life and careers.

Soon it became clear that what she was looking at were tools and bodies of work she had picked up along the way. The tools weren’t her message.

We started looking for her Red Thread. Or what I call your consistent Soul Theme that runs you, calls you to show up. It informs your every decision whether you are aware of it or not.

In ancient texts, they speak of the Red Thread as a soul connection with a person who you will meet in your life who holds a key to your life purpose. I believe the same works for experiences that happen along your journey in business. They are all connected even when you can’t see it yourself. They all are pulling you toward your soul purpose.

Your soul theme has you rebel against someone else’s “perfect” answer! Because it’s not YOUR aligned answer. It’s not the right fit for you. It’s not wrong, it’s just not yours.

My client’s Red Thread running through her life was around Living a Grand Creative Life Adventure! Researching her ancestry which led to getting married in Hungary. Writing for a publication that enabled her to travel and dive deep into new cities around the world. Creating nurturing and creative experiences for her family and friends. Plus…art, coaching, writing, creativity in all forms. A deep belief in possibilities!

Now we were getting somewhere!

She was lit up too!

Once she could let go of needing to have the PERFECT(!!) answer – and holding on tightly to that pass/fail mentality of having the PERFECT answer…everything started opening up. She was relieved, excited and she was back in FLOW!

It was never about the tools.

It was about looking for the Red Thread of her Soul Theme that is in alignment with her life path. It’s what connects these seemingly different experiences.

It’s now informing her business path and message.

How about you?

Write out your experiences throughout your life and careers/business. What talents, skills, experiences did you acquire along the way? What are the themes?

These are your Unique Beautiful Brilliance clues for your life’s work, your great work!


Are you ready to work with a business coach…who isn’t like any other business coach around?

Isn’t it time to let go of the internal pressure of hustling, grinding and trying to fit into someone else’s idea of what you SHOULD be doing to be successful.

Instead, imagine owning your own beautiful brilliance magic and being in total alignment of your energy, power and focus so that you are wide open to the field of possibilities.

As one client says…I’ve done a total 180! I love sharing my message now and find marketing is actually fun and rewarding!

Imagine your business where flow is a daily way of life rather than feeling that internal pressure to constantly be hustling for results.

From this place you are so much more potent and so much more is possible for you and your business…with ease and joy!

This is what’s possible when you clear your blocks and limiting beliefs…you create with the Universal Abundance Current supporting you. I know…that sounds pretty woo. Actually, it’s full on woo-woo! But it’s true and surprisingly practical. It’s what makes the practical stick.

If this sounds intriguing, let’s talk about you, your business and liberating your power, your creativity and your success! Just reply to this email and I’ll send you over a calendar link for us to talk.


Opportunities to Connect, Create & Grow with Laura

September

Coming soon…
New product you’re going to love!

Get your positive vibes on! A little tease….but something really good is coming your way soon! Introducing a new product that you’re going to love! It’s perfect for calling in your Future YOU and living it right now. More to come soon….

October

Coming Soon! Creating from Flow 3!
Details are coming for how you can join this amazing group in creating your Inner and Outer Passion Projects!

Coming this fall!
New Group Mastermind & Coaching Program
This summer I’m in dialoging with my business about a brand new program. (yes – dialoging with your business is a thing! A very powerful process actually, which you’ll learn in this high level program.). I’m journaling, mind mapping and planning a new mastermind and group coaching program for you for this fall. More to come…think Flow + Healing + Living Your Manifesto!

Want to be on the waitlist to find out more? Sign up here so you will be the first to know about this new program.

October 20-23
Creative Retreat by-the-Sea

Virginia Beach, VA – oceanfront beach house

We are all full for 2021~ Would you like to be on the waitlist for future retreats? Just go to the retreat page and sign up for the notifications.

The Creative Business Retreat by-the-Sea is THE place to rejuvenate the soul and spirit of you and your business! The environment, conversations, deliciousness of life, plus the coaching and the creativity will be the perfect transformational experience to help shift you into what’s next for you!


PS: Soul Nourishing Affirmation:

More and More I own my beautiful brilliance!

I am a passionate entrepreneur who loves sharing my work with the world!

More and More I embrace my inner rebel!

{Marketing Magic} Change Your Story – Change Your Results!

Hello & Welcome to a fresh new week!

I’ve been having so much fun ordering furniture, decorating and setting up my sanctuary. It’s the first time since my early 20’s where I get to set everything up just for me and my preferences! I feel totally in the JoyFlow of it all!

It’s not always easy moving, especially doing it alone. One thing I know for sure is the stories you tell yourself are your paintbrush. Whether it’s in your business or your life, the stories you tell yourself over and over, create your reality on the canvas of your life!

Read on for today’s article for more about creating your reality…

I filled the last spot in the October Creative Business Retreat by-the-Sea, but you can get in on future ones! See below for how to get on the notification list for future retreats.

Oh, and this week is your chance to join us in the Joyful Business Studio! We had a couple new members join us last week. I’ll be leading a workshop this Wednesday with EFT Tapping to help you open up your energy for being seen, and being more visible. You don’t want to miss it!

You can sign up for the Studio here. I offer workshops, group coaching and energy alignment tools every month!

For more inspiration check out my new YouTube Channel where I’m sharing easy, natural ways this summer to pay attention to your business so you’ll be ready for the expansion that’s ready to come your way this fall!

Wishing you a week filled with big flow, easy expansion, and actions aligned with your soul!


Change Your Story – Change Your Results!

The story you tell yourself in your head is what you see showing up in your life and your business – every time.

Do you tell yourself that marketing is hard and complicated? When you tell yourself a story over and over, it’s what you start to believe. If you to believe (more often than not) that marketing is hard and complicated, then you start to see hard and complicated marketing everywhere. You’ll see examples of people telling you that you must spend 1000’s on Facebook ads and that you must learn how to create complicated funnels.

Here’s the kicker…then you ACT like it’s true.

When you believe marketing is hard and complicated you are sure to see examples everywhere, then you’ll ACT as though it’s true. Either by spending $$$$ on a course you don’t really want to take and won’t follow through with but you think you should, or you’ll shy away from showing up fully in your current marketing.

You will actually withdraw your energy from your marketing efforts and stop short of doing something new because in your mind marketing is hard and complicated and you play right into the story– so why bother, right?

The ENERGY you show up with is communicated.

The marketing you do with a frustrated – this-isn’t-going-to-work-anyway energy…gets communicated.

In person and online. Emails and videos have energy.

It’s important to catch these sneaky stories because they are shaping your day, and your results…in every moment.

What if you believed that marketing can be surprisingly creative, interesting, and fruitful with ease?

What if you looked for examples, stories, and evidence of THAT story being true? I guarantee you’ll see it everywhere! You’ll overhear stories of success from colleagues and clients – where they are succeeding without the “hard” energy.

You’ll see emails in a new light, you’ll suddenly notice a coach who can help you achieve success in a way that is in alignment with your new belief. (Yes, that would be me! 😉 )

And most importantly, you’ll ACT differently. You’ll believe in the power of your efforts. You’ll show up with a different energy that is open, inviting, and lighter…which is highly attractive. You’ll trust coaches that are in alignment with your new beliefs and stories and not those who are playing into your fears and worries.

I can see this playing out right now for me with my move to this new apartment. The living complex is very focused on creating community. It’s part of why I moved here. (That and the easy access to walks by the marina every morning!)

It would be easy to focus my attention on ego fears that I won’t make any friends, I’m too…shy, old, young, single, quiet…blah, blah, blah…

I can look at all the other people who are talking, the people who are having get togethers by the pool or the grills and feed the story that I don’t belong.

OR….

I can focus on all the community activities as evidence that I’ve moved to the right place.

I can focus on the conversation I had this morning by the marina with the guy who has a dog named Sophie – who is very friendly!

I can acknowledge the relationship with the new couple who moved in on my floor at the same time and she made a comment about setting up her art room! Oh yeah….sounds like my kinda friend!

I can focus on small steps of saying hi, connecting, getting to know people one by one.

I even put out a welcome mat in front of my door that says, “Welcome Friends!”

I’m choosing to live into my intention. To see evidence of my new story!

What is an intention you have where you are feeding yourself a disempowering story?

The first step is awareness. To stop and realize that you are repeating a story that doesn’t serve what you want to create.

Then create a new BELIEVABLE story (not one that is so unbelievable that you’re whole being denys it)…one that has to feel more open and in the realm of possibilities!

Then look for evidence of that new story!

Be prepared to be amazed!


Opportunities to Connect, Create & Grow with Laura

Coming soon…New product you’re going to love!
Get your positive vibes on! A little tease….but something really good is coming your way soon! Introducing a new product that you’re going to love! It’s perfect for calling in your Future YOU and living it right now. More to come soon….

September

Wednesday, September 1
Joyful Business Studio – Monthly Workshop: Dare to be Seen – Naturally increasing your capacity to be seen and found as a highly success expert in your field!

Join us for this hands on workshop filled with ideas for increasing your visibility AND how to expand your capacity to be willing to be seen as an expert in your field. Included with your membership in the Joyful Business Studio!

Friday, September 10
Joyful Business Studio: Get Stuff Done That Matters – Virtual Retreat

Come join us! My clients LOVE this! Get Stuff done that matters – together! Only available through the Studio monthly membership here. A highly affordable, creativity + practical monthly membership where you get quarterly Get it Done Days! Let’s get stuff done that matters – together!

October

Coming this fall!
New Group Mastermind & Coaching Program
This summer I’m in dialoging with my business about a brand new program. (yes – dialoging with your business is a thing! A very powerful process actually, which you’ll learn in this high level program.). I’m journaling, mind mapping and planning a new mastermind and group coaching program for you for this fall. More to come…think Flow + Healing + Living Your Manifesto!

Want to be on the waitlist to find out more? Sign up here so you will be the first to know about this new program.

October 20-23
Creative Retreat by-the-Sea

Virginia Beach, VA – oceanfront beach house

SURPRISE! One spot has opened up! The Creative Business Retreat by-the-Sea is THE place to rejuvenate the soul and spirit of you and your business! The environment, conversations, deliciousness of life, plus the coaching and the creativity will be the perfect transformational experience to help shift you into what’s next for you!


PS: Soul Nourishing Affirmation:

I am a woman who loves meeting new creative people.

I am a soul-inspired entrepreneur who loves marketing with ease and creativity!