[Miracle Marketing Message] 5 Ways to Creatively Collaborate

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Listen to: 5 Ways to Creatively Collaborate

Growing your business is a constant part of being a business owner. You don’t have to grow it alone.

One of the best ways to grow beyond your own circle of influence is to collaborate with other experts.

You both get to benefit from exposure to each other’s communities, share in the creation and delivery of the work, and you can lean into each other’s strengths.

I’ll admit I am not quick to collaborate. Personally I like creating my own brand and being unique in the marketplace. I am a bit of a rebel and like to do things in an unusual and creative way.

That being said, I will collaborate when it’s a strong YES.

I have found it’s good to be discerning when it comes to partnering with someone on a project as I find lots of people are quick with ideas but not always on the follow through work it actually takes to bring a product or program to fruition.

My advice is to take it slow. Make sure your values and the commitment to your project are aligned.

Start with interviews and small projects first and see how you like working together. Then you’ll know if you want to move forward on bigger projects.

You don’t want to get stuck leading a year-long program only to find that you are doing all the work and your partner disappeared.

Also realize that some colleagues are perfect to collaborate with on a one time project while others will grow into more consistent creative partnership.

Here are five ways you can creatively collaborate:

1. Co-lead a teleclass or webinar – Partner with someone who has a similar experience on a topic and you’ll create something even more interesting and richer than you would alone.

2. Host a podcast – Collaborate by interviews. This is a relatively easy way to constantly be collaborating with other experts without getting into a sticky partnership. You get the benefit of bringing the best of the best to your tribe without having to create constant new content. It’s also a smart way to meet new people and expand your contacts.

3. Co-lead a retreat – A retreat can take a lot of energy and marketing to fill so teaming up with a colleague can lighten the load, expand the circle of marketing and make it more fun.

4. Co-create a product – Take your passion and expertise in a particular area and find another expert (or experts) to fill in the gaps. For example, when I created my Joyful Business Guide (a creative marketing plan) I added interviews with colleagues on other subjects that related and expanded this concept.

5. Co-lead a mastermind – Imagine the power of having two coaches or leaders in a mastermind. You can share the content delivery and coaching, and co-lead the retreats. The attraction power of two experts makes enrollment even more enticing!

Remember to start small and test out a working relationship to make sure it’s a fit for both of you.


 

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[Miracle Marketing Message] Be creative with purpose, flair and boldness!

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Listen to: Be creative with purpose, flair and boldness!

 

What gets YOU riled up in your business? You know that thing that you read or hear that sends you into a rant, a tirade or a passionate stand?

For me, it’s when I hear. “I’m not creative. I’m so not creative. I’m not creative like you are.”

I get so upset because it’s so not true. And yet, it’s something many of us believe.

You say, I’m not creative because I can’t draw like an artist. Heck, I put out a lot of info doodles but I can’t draw like an artist either.

Being an artist or an artistic genius is different than being creative.

YOU ARE CREATIVE.

Let me repeat this in case you didn’t hear me or maybe you didn’t let it sink in.

This time…I want you to try it on…let it come into your being and feel what it feels like… You ARE Already Creative.

Breathe it in. Look for evidence that you have already created and have been creative today. You got dressed. Whatever you put on…you created an appearance (even yoga pants and a t-shirt is creating a comfortable outfit to work in), you ate breakfast (or didn’t)…what experience did you create for breakfast? A healthy smoothie, a big display of your culinary talents, or did you go out like I did to a café and purposely create your environment and feeding your inspiration?

That’s being creative.

The difference between being unconsciously creative or being purposefully creative is the different between having a life and business well lived or just letting things happen to you.

Being creative in your life and your business without intention or with intention can make all the difference in how creative you feel about yourself too.

Intentionally adding a fun accessory to your outfit or purposely wearing your favorite color shifts your energy. It makes you feel good, right? THAT is intentional creativity.

So…let me repeat. You are already creative.

You are creating with every moment – with every word. You are creating a relationship, with every thought – you are creating your mindset, with every action – you are creating your experience.

For this week…I want you to practice being creative with intention! Break out of your unconscious creative habits and create with purpose, flair, boldness! Create breakfast in a way that feels good to you. Add an accessory to your day that feels good. What pen are you writing with? Does it feel good to write with it…find one that does…that’s intentional creation.

Let the feel good energy of being intentionally creative run over into your business. Intentionally create an experience when you right your next newsletter or article.

Let me know how it goes – I love to hear your stories… either post in the comments below or put a post on Facebook and tag me on it!


 

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Notes from a Lifestyle Entrepreneur

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I drove down a day early so I could have some time to walk the paths at Serenbe, visit my favorite animals and meditate through the labyrinth. It’s such a grounding environment. I know how important it is to spend a bit of extra time nurturing myself before an event. It helps me be even more present and to better access my intuition, insights and creative ideas for each woman here.

This is the place where the next evolution of your business is born! It’s very powerful to get together with seasoned coaches, inspired and committed business women and a beautiful environment!