by Laura West
Do you have an elegant process for your sales conversations?
What I mean by that is having a system that feels good to you AND your potential clients.
One where you are helping people determine what they need and understand how you can help them.
One that works to have a real, authentic conversation and seamlessly enroll the right people into your programs and services?
An elegant enrollment system is where you feel so confident in having sales conversations that you even welcome objections!
This is what I am teaching next week in the Joyful Business Studio, my monthly membership community.
I’d love for you to come into the Studio and join us in learning about how to market from joy.
Actually, if you aren’t marketing from joy then you’re marketing from “not joy” and it’s probably repelling clients and opportunities.
I call this “friction.” I love to identify where the friction is in your business and see how we can shift it into “flow.”
That’s what I talk about in the Studio – creating flow in your marketing, mindset and mastery.
All of this (and more) is what I teach in the Joyful Business Studio. I am inviting you to join the Studio and get the support to market from the joy that you crave!
by Laura West
We all want, in general, a happy life and a great business we love
With that as the ultimate goal you would think we would welcome in the joy.
It’s amazing how common it is to push away the joy. To not allow ourselves that peak experience of savoring the success, the laughter or the sense of accomplishment.
Brene Brown called it “a foreboding sense of joy.”
You sneak into your child’s bedroom in the middle of the night to check on her. You feel this overwhelming sense of love as your heart starts to expand and BAM! Your instincts take over and you shut it down. You start thinking about all the ways this child in their little bed could get hurt on their bike or later in their car. What if someone takes them away in the middle of the night or they stop breathing?
Nothing happened to make you think this way. Nothing changed from 1 minute ago.
And yet, it’s all too familiar of a dance. We have to take down joy, squash it, keep a lid on it.
A book on my all-time favorites list is The Big Leap by Gay Hendricks. He talks about going to a banquet with his wife one evening. He was given a big award and acknowledged for his success. In the car on the way home, he picks a fight with his wife. Once they get home, he realizes what happened. It somehow felt wrong to feel this good, this proud, this happy… he had to take down joy before something else did it for him, so he picked a fight. (Yes, he apologized, and it opened up a conversation for how we hold back our happiness, love, joy and success and he wrote that amazing book!)
How do you take down joy?
I’ve had several occasions where a program was going so well with lots of enrollments that my excitement and joy overtook my body. I couldn’t think straight (I call that fuzzy brain) and I didn’t feel grounded. I usually find myself standing in the kitchen in front of the cabinet mindlessly crunching on something to help dissipate the energy.)